Getting Started with Plunk
If you're new to Plunk, this is the place to start. We'll walk you through the basics of Plunk and how to get started.
The before with other tools
If you ever tried to integrate emailing into your app, you know how much work it is and the technical debt it creates. One platform is usually manageable but once you have to start keeping a transactional email provider, a marketing email provider, and a newsletter provider in sync, it gets messy.

The after with Plunk
Plunk brings together all these services into one single, shared space. Allowing you to set up transactional emails, marketing emails, and newsletters in one place on top of a shared contact. What this means is that one contact in Plunk provides an overview across all your email types.

Automations
Automations are the core of Plunk. They allow you to create repeatable, delayable, and conditional flows that can be triggered by events that are sent into Plunk through the API. Plunk bundles these events meaning that you can create flows that require events from different sources such as webapps, mobile apps or other services.

Setting up your first automation is easy and all steps can be found in the Creating your first automation guide. This guide goes over the entire process from sending an event through the API, creating a template and setting up the automation.
Transactional
Transactional emails are most likely the emails you are already sending. They do not require the same setup as automations and are sent directly through the API. You can find more information on how to send transactional emails in the API documentation.
Campaigns
Campaigns are broadcasts to a list of contacts. They are written, managed and sent entirely on the dashboard. You automatically have access to your list of contacts and the events they have triggered to segment them.